Team Piano Vertu
Our mission
Venez découvrir une sélection soigneusement choisie de pianos droits et à queue parmi les plus belles marques au monde. Nous avons deux salles d’expositions à proximité, pour mieux vous servir.
Nous sommes le concessionnaire exclusif des pianos Shigeru Kawai, Kawai, Bechstein, Fazioli, Bösendorfer, Blüthner, Schimmel, Estonia et Mason & Hamlin à Montréal et dans l’Est du Canada.
Notre engagement envers la qualité, le souci du détail et l’excellence se reflète dans tout ce que nous faisons. Nous sélectionnons avec discernement des instruments de qualité, qui nous séduisent autant par leur sonorité et leur toucher que par le plaisir et l’inspiration qu’ils nous procurent lorsque nous les jouons nous-mêmes.
Un bon piano est un investissement qui peut durer des générations. En tant que pianistes et professeurs de piano, nous mettons notre expérience et notre passion au service de votre choix. Dès votre première visite, nous vous accompagnons à chaque étape de votre choix avec des conseils d’experts et un service personnalisé. Nous prenons le temps de vous écouter et de comprendre vos besoins afin de vous aider à trouver le piano idéal. Nous vous conseillons comme nous le ferions avec un ami.
Avec nous, le seul défi est de choisir !
Our vision
Our vision is to create a musical environment where every interaction with our customers is marked by professionalism, passion, and dedication. We firmly believe that music is a powerful form of expression and that the piano is the ultimate instrument for conveying emotion and creativity.
Our founder
For over 40 years now, Maxime Séguin has devoted most of his boundless energy to sharing his love of music.
When he was barely old enough to ride a bicycle, a neighbor of his family, who lived in Montérégie at the time, gave them a faded old upright piano. It was love at first sight; little Séguin was completely captivated by this bewitching machine, which gave him as much pleasure as those around him when he produced sounds from it. His path was then mapped out: he enrolled in private piano lessons and theory classes at the École de musique Vincent-d'Indy, went on to study the big-band option at André-Laurendeau high school, then jazz piano at Cégep Saint-Laurent, where he won first place in the inter-college competition.
At a very young age, Séguin was already an established jazz pianist when he entered McGill University's Bachelor's and Master's programs in jazz piano. The years of his early twenties were marked by exceptional effervescence: alongside his studies, he played in Montreal clubs, went on tour, played on cruise ships, lent his talents to the recording of three albums, composed music for documentaries, and participated three times in the Montreal Jazz Festival. Above all, he stays close to the music education scene, helping to set up Quebec's only "Jazz-Pop" music-study program, which was officially launched in 1997. Séguin devoted over fifteen years of teaching passion to the program, which still exists today.
Séguin's varied experiences teach him about the many facets of the complex phenomenon that is music. In other words, he understands that it's not just about playing it: it's also about learning it, transmitting it, cultivating it, financing it - not to mention developing and producing the instruments on which it depends, and delivering them to the musicians and institutions that need them to carry out their missions. It's this aspect of music that Séguin has set his sights on since 2012, the year in which he grandly inaugurates two branches of the new "Piano Vertu" boutique, one in Quebec City and the other in Montreal. The rapid success of this burgeoning business encouraged him to think ahead... literally. Four years after opening the Quebec boutiques, he and his then-wife founded the two branches of the ultra-high-end piano boutique "The Grand - Signature" in Jakarta, Indonesia. For two years, Séguin divided his life between his four boutiques, racking up an astronomical number of frequent flyer points!
Yet this frenetic pace, while exciting, was difficult to sustain over the long term. In 2018, Séguin decided to concentrate his resources and energies by orchestrating a lasting presence in Montreal. To celebrate the first decade of the "Piano Vertu" adventure, he embarked on a project as extraordinary as his love of music: the "Signature Vertu" space, a large piano showroom without equal in the country, located in the heritage building of the former Snowdon Theatre. Its official opening, on October 1, 2022, heralds a harmonious future for the company and its team, who share Séguin's enthusiasm at the height of his 6,000-plus piano sales!
